Nasdaq: DKNG) today announced a brand-new offer, making the sports innovation and home entertainment business the special Official Daily Fantasy Sports Partner, as well as an Authorities Sports Betting and iGaming Partner of the NBA team. In addition to access to Pistons trademarks and logos, the offer includes DraftKings-branded courtside LED signs and in-game basket pad branding. The arrangement comes as DraftKings prepares to release mobile sports wagering and online video gaming in the state of Michigan, pending licensure and the invoice of necessary regulative approvals.

n n n n u201cAs our first expert team activation in the state of Michigan, we are delighted to sign up with forces with the Detroit Pistons ahead of our pending market intro, u201d said Ezra Kucharz, Chief Business Officer, DraftKings. u201cThis deal deepens our relationship with a prominent regional group to help with more immersive fan experiences, both for Michiganders knowledgeable about managed gaming items along with beginners to the space. u201d

n n n nPistons fans will likewise have the chance to contend for a range of experiential rewards, including a Pistons away video game journey, a u2018Court of Dreams u2019 group event held at Little Caesars Arena, u2018Piston for the Day u2019 VIP experience. As part of the VIP bundle, people will have the chance sign an honorary Pistons agreement to take part in a private, in-stadium shootaround, tour the main lockerroom facilities, and sit courtside at a Pistons routine season home game.

n n n n u201cWe appreciate the partnership-minded and collective technique that DraftKings gives the table, u201d stated Mike Zavodsky, Chief Business Officer, Detroit Pistons. u201cWe eagerly anticipate utilizing our platform to assist DraftKings grow their presence and connectivity to Pistons fans and to the higher Metro Detroit communities. u201d

n n n nFans can take part in the free-to-play Detroit Pistons popularity swimming pool by downloading DraftKings u2019 Sportsbook, Casino, and Daily Fantasy items by means of iOS and Android here. Additionally, brand-new DraftKings Sportsbook and Casino consumers in Michigan can claim a complimentary $200 perk by registering here today.

n n n nAbout The Detroit Pistons

Since their arrival in 1957, the Detroit Pistons have actually turned into one of the most storied franchises in the NBA. With over 2,300 regular-season and playoff triumphes, the club has celebrated three NBA Championships (1989, 1990, 2004), 5 NBA Finals looks (1988, 1989, 1990, 2004, 2005) and 11 Eastern Conference Finals looks. In October 2019, the club opened the brand-new Henry Ford Detroit Pistons Performance Center located in the New Center location, a campus that works as the organization u2019s practice facility and corporate headquarters. Since its purchase by Michigan native Tom Gores in 2011, the organization has actually focused on operating as a neighborhood property while promoting a culture of development and industry-leading idea.

n n n nAbout DraftKings

DraftKings Inc. (Nasdaq: DKNG) is a digital sports home entertainment and gaming business created to sustain the competitive spirits of sports fans with items that vary throughout daily dream, regulated gaming and digital media. Headquartered in Boston, and introduced in 2012 by Jason Robins, Matt Kalish and Paul Liberman, DraftKings is the only U.S.-based vertically integrated sports wagering operator. DraftKings is a multi-channel provider of sports betting and video gaming technologies, powering sports and video gaming home entertainment for 50+ operators across more than 15 controlled U.S. and international markets, including Arkansas and Oregon in the U.S. DraftKings u2019 Sportsbook offers mobile and retail wagering for significant U.S. and global sports and runs in the United States pursuant to regulations in Colorado, Illinois, Indiana, Iowa, Mississippi, New Hampshire, New Jersey, New York, Pennsylvania, Tennessee and West Virginia. DraftKings u2019 daily fantasy sports item is available in 8 countries internationally with 15 unique sports classifications.