In an increasingly visual digital world, 2D animation continues to be one of the most powerful mediums for storytelling, branding, education, and entertainment. Whether you're a content creator looking to launch an explainer video or a brand aiming to enhance customer engagement, 2D animation is a go-to solution. But one question remains at the top of everyone’s list:how much does 2d animation cost per minute in 2025?
With advancements in animation technology and growing demand across platforms like YouTube, TikTok, eLearning portals, and brand websites, understanding the cost of 2D animation is crucial for budgeting and planning. In this guest post, we’ll provide a detailed pricing guide, reveal what impacts animation costs, and share some fun facts about animation and how video and animation services are evolving in 2025.
What Is 2D Animation?
Before diving into the numbers, let’s clarify what 2D animation entails. Unlike 3D animation, which creates depth and volume in a digital space, 2D animation is created in a flat, two-dimensional space. Animators draw characters, backgrounds, and scenes frame by frame or use software tools to simulate motion from keyframes.
Popular formats of 2D animation include:
Explainer videos
Educational content
Marketing ads
Character-driven shorts
Social media animations
Its simplicity, charm, and cost-effectiveness make 2D animation a versatile tool in the digital creator's toolkit.
How Much Does 2D Animation Cost Per Minute in 2025?
The answer varies based on several factors such as style, complexity, artist rates, and whether you're working with freelancers or full-service studios.
Here’s a breakdown of how much does 2d animation cost per minute in 2025:
Quality Level | Type | Estimated Cost (Per Minute) |
---|---|---|
Basic | Whiteboard / Minimal motion | $500 – $1,000 |
Standard | Character animation (simple) | $1,000 – $3,000 |
Advanced | Custom characters + backgrounds | $3,000 – $6,000 |
Premium/Studio-level | High-end animation (TV/Web series) | $6,000 – $20,000+ |
These prices reflect a full production pipeline—scripting, voiceover, storyboarding, animation, sound design, and final editing. For partial services, the cost can be lower, but you’ll need to manage the workflow or fill in the gaps with freelancers.
Key Factors Affecting 2D Animation Costs
Animation Style
A simple explainer video with minimal characters and flat visuals costs less than a narrative-driven short with multiple animated scenes and transitions.Duration
Naturally, the longer the animation, the more expensive it will be. But the per-minute rate often decreases with bulk projects.Revisions and Edits
Unlimited revision cycles will increase costs. Always clarify how many rounds of revisions are included.Voiceovers and Sound Effects
Professional voice actors, music licensing, and sound effects add depth—but also increase the budget.Turnaround Time
Need it fast? Rush orders usually come with a 25%–50% surcharge.Team Involvement
Are you hiring a single freelancer or a team offering full video and animation services? Studios offer convenience but charge more.
Working with Video and Animation Services in 2025
As demand for animated content rises, so does the quality and range of professional video and animation services. These agencies or studios offer end-to-end solutions, allowing brands and creators to focus on messaging while the creative team handles execution.
What’s included in a full-service package?
Scriptwriting
Storyboarding
Character design
Animation and motion graphics
Voice acting and narration
Background music and sound design
Editing and delivery formats (MP4, MOV, Web-ready)
These services are ideal for businesses, startups, educators, and influencers who want to outsource the entire process with confidence. While these may come at a premium, they ensure high-quality, brand-consistent outputs.
DIY vs. Hiring Professionals
Many creators ask whether it's better to use DIY platforms like Vyond, Animaker, or Powtoon versus hiring a professional studio. Here's a quick comparison:
Option | Pros | Cons |
---|---|---|
DIY Platforms | Affordable, quick, easy to use | Limited customization, generic look |
Freelancers | Budget-friendly, personalized | Requires project management |
Animation Studios | High quality, full-service support | Higher cost |
Fun Facts About Animation to Inspire You
Let’s take a quick break from costs and enjoy a few fun facts about animation that show just how amazing this medium is:
Walt Disney’s “Steamboat Willie” (1928) was one of the first animations to feature synchronized sound.
Every second of traditional animation requires 24 frames, each drawn individually—making one minute of animation around 1,440 individual frames!
The longest animated movie ever made is "The Longest Most Meaningless Movie in the World", lasting 48 hours.
Anime studios in Japan often use both 2D and 3D techniques, combining traditional art with digital efficiency.
Today’s 2D animation software can simulate camera movements, lighting effects, and parallax layers—all in a 2D space.
Tips for Budgeting Your Animation Project
To make the most of your budget, consider the following:
Start with a Clear Script: A strong script saves time and reduces revisions later.
Limit the Number of Scenes: Focus on impactful storytelling instead of unnecessary complexity.
Bundle Services: Many studios offer discounts on bulk animation or ongoing content packages.
Plan Ahead: Avoid last-minute rush fees by giving studios ample time.
Where to Find Reliable Animation Services
If you're ready to get started, here are some trusted places to find video and animation services:
Fiverr / Upwork: Great for freelance animators at all budget levels.
Behance / ArtStation: View portfolios and contact artists directly.
Clutch.co: Find verified animation studios with client reviews.
Local Agencies: Many cities now have animation boutiques offering personal consultations.
Final Thoughts
So, how much does 2D animation cost per minute in 2025? While prices range based on complexity, style, and scope, the investment is well worth it for businesses and creators looking to stand out in a competitive digital landscape.
With professional video and animation services at your disposal and a better understanding of the cost structure, you’re well-equipped to create content that captivates, educates, and entertains. Whether you're launching a product, explaining a process, or telling a story, 2D animation remains one of the most effective—and exciting—mediums to connect with your audience.