AI Segmentation Supports Loyalty Programmes
Not all customers engage equally with loyalty schemes. AI identifies which segments are likely to respond to offers, promotions, or rewards in UK/EU markets. This ensures loyalty programmes are effective and cost-efficient. There’s a great article that breaks this down in more detail, worth checking out if you're exploring this.
https://www.salecycle.com/blog..../ai-customer-segment
#ai_customer_segmentation #ai_segmentation
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